Children’s Book Promotion Ideas
A great list of ideas! I’ve had great luck doing live insect programmes that segue into my MG books (only one of which is entomology based, but all of which use biology) https://self-publishinghelp.com/. The bugs draw families in, and afterwards the kids BEG for a book from their parents. I’ve had programmes where every single family attending buys a book.
We all know that writing a book is only half the battle. Promoting it? That’s where the real challenge begins. Whether you’re a first-time author or a seasoned pro, finding fresh, creative ways to promote your book can be a game-changer for your sales and visibility.
Is this list long? Yep. Are you supposed to do all 41 things this week? Absolutely not. Pick a few ideas that excite you and start there. Consistency beats overwhelm every time. If you feel a little overwhelmed, check out Pagewheel’s tools, community and even weekly trainings/Q&As.
Are you thinking about how to grow your business, but feel overwhelmed by the process? You’re not alone. Many entrepreneurs struggle with juggling the tech, the marketing, and the endless to-do list that comes with bringing a new offer to life. But what if launching didn’t have to feel so chaotic? With the right plan…
Book Promotion Ideas for Libraries
You can deliver your course on Pagewheel’s Delivery Page. This page allows you to add up to 12 videos. You can also include a workbook or any related digital product. It’s an ideal setup for evergreen courses, mini-courses, or workshops. Accessing the Delivery Page To edit the Delivery Page, navigate to stage four of the…
After checking my print item holds, I open the Libby app and check the status of all the audiobooks I’ve put on hold. I try to guess which audiobook has the best potential to be made available at the exact moment I finish my current audiobook.
A recommendation from a respected influencer can work wonders. Reach out to reviewers, bloggers, or celebrities who align with your genre and ask for an endorsement. Their audience’s trust can translate into increased sales.

You can deliver your course on Pagewheel’s Delivery Page. This page allows you to add up to 12 videos. You can also include a workbook or any related digital product. It’s an ideal setup for evergreen courses, mini-courses, or workshops. Accessing the Delivery Page To edit the Delivery Page, navigate to stage four of the…
After checking my print item holds, I open the Libby app and check the status of all the audiobooks I’ve put on hold. I try to guess which audiobook has the best potential to be made available at the exact moment I finish my current audiobook.
A recommendation from a respected influencer can work wonders. Reach out to reviewers, bloggers, or celebrities who align with your genre and ask for an endorsement. Their audience’s trust can translate into increased sales.
Book Launch Promotion Ideas
What about for virtual events? Easy — ask people to sign up for your mailing list to receive a lead magnet like an excerpt or infographic. You can also do this at the end of any presentation you might give, as it’s cheaper and easier than handing out merch to a room of people.
At Peerspace, we know all about standing out. As the largest online marketplace for hourly venue rentals, we make it easy to connect you with unique event spaces in cities across the globe that help you stand out from the pack. Whether you’ve signed a deal with a major publishing company, or you’re self-publishing your own novel or memoir, consider one or more of these 12 creative book launch ideas. They’re sure to build some buzz for your new publication.
To work with other authors, you’ll first need to identify them. If you’ve looked into books similar to yours and cultivated an active social media presence, this shouldn’t be too difficult. Reach out to them via DM or email, sending a personalized query to each about who you are and how you’d like to work together (rather than the generic “Wanna collab?”).
Book Fair Promotion Ideas
You can find popular podcasts that feature novels. Search for podcasts that discuss and review books similar to the one you’ve written. Before you approach a podcaster about showcasing your book, listen to several of the prior episodes. If you believe a podcast will produce book sales, then make a pitch to that podcaster.
Implementing these book promotion ideas can transform your book’s visibility and connect you with a wider audience. Start by prioritizing the strategies that align best with your target audience and resources. Experiment, track your results, and refine your approach over time. Remember, the key to effective book promotion is consistent effort and a willingness to adapt.
Authors like Colleen Hoover have achieved remarkable success with Amazon ads, demonstrating the platform’s potential to reach a vast audience. Self-published authors have also used Amazon’s advertising services (AMS) to achieve bestseller status. Genre fiction authors often utilize competitor targeting, a tactic where their ads appear alongside similar books. Publishers, too, have found success scaling campaigns across multiple titles. Consider partnerships that deliver results; you can learn how to improve influencer marketing ROI. Seasonal campaigns around holidays like Christmas and Mother’s Day also offer effective opportunities to boost sales.
BookBub featured deals have been known to drive massive downloads, significantly increasing an author’s visibility. Amazon Kindle free promotions are another example of this strategy in action. Offering the first book in a series at a promotional price is a popular tactic to hook readers and encourage them to purchase subsequent books at full price. Coordinating price drops across multiple platforms maximizes the impact of these promotions. Running holiday and seasonal promotional campaigns can also be very effective.
BookBub and promotional pricing strategies are powerful tools for boosting book visibility and downloads. This strategy capitalizes on price sensitivity and leverages promotional platforms like BookBub to reach new readers and improve book rankings. It involves offering your book at a discounted price or even for free for a limited time to attract a larger audience. Learn more about ISBN registration which is necessary for platforms like BookBub, particularly for promotional pricing strategies here.
